Ducati Unveils CKD Diavel At Lower Price
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NAZA Group Of Companies Group Chief Operating Officer Dato’ SM Zulkifli SM Amin together with Ducati Asia Pacific Sales Manager Davide De Lorenzi was on-hand to unveil the CKD Diavel and revealed the new starting price of just RM109,888 for it.
They explained that the CKD Diavel is built at their Thailand factory to take advantage of the Asean tax duties which results in a lower retail price.
“Just because it’s built in Thailand, it doesn’t mean that the quality is lower. The quality is the same as we have technicians from Italy to make sure quality control is kept at a high level.” said Davide De Lorenzi.
Held at The Library Pub in Mid Valley Megamall to portray the Ducati lifestyle, the event also introduced 5 Monster Art customization schemes for their Ducati Monster 795.
Next Bike (Ducati Malaysia) Sdn Bhd General Manager Juan Chow Wee said that the Monster 795 has always been offered only in Red but with this new scheme, owners who wants a different look can simply head to a Ducati centre and switch to their chosen design.
“If you want your Monster to look like Valentino Rossi’s bike, it’ll only take about ten minutes to do the switch. It’s like changing an old Nokia phone cover.” said Juan.
The Ducati Monster 795 with the customization scheme is priced at RM61,900 but for RM65,900 the customization scheme also includes a Termignoni Exhaust system for an enhanced performance.
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Petaling Jaya, 12 July 2012 – Next Bike (Ducati Malaysia) Sdn Bhd today launched the CKD version of the Ducati Diavel at a very competitive price. The CKD Ducati Diavel was assembled in Thailand which designated for Asia Pacific countries. In conjunction with the Diavel launch, Next Bike also introduced the customization colour scheme for Ducati Monster 795 – Monster Art.
Present at the event were Mr. Davide De Lorenzi, Sales Manager of Ducati Asia Pacific; Dato’ SM Zulkifli SM Amin, Group Chief Operating Officer of NAZA Group of Companies; En. Nik Danial Nik Mahmood, Vice President of NAZA Two Wheel Division and Mr.
Juan Chow Wee, General Manager of Ducati Malaysia.
The Ducati Diavel was first introduced to an excited public in 2010 and since gone on to amaze motorcyclists in Malaysia and the world over, collecting awards along the way and becoming one of Ducati’s top selling models.
Custom shop beauty, state-of-the-art technology, innovative design and extraordinary riding pleasure are masterfully blended into the Diavel, a motorcycle that has now set a new benchmark in the sport cruiser segment, just reward for the innovative designers and engineers that created it.
Built to have a commanding presence, though lightweight and agile like all Ducatis, the Diavel takes the man-motorcycle relationship to the next level in absolute comfort. For connoisseurs of technology, ABS, Ducati Traction Control and Ducati Riding Modes deliver a confidence-inspiring sophistication while stunning looks, 162hp and 207kg (456lb) of authentic Ducati performance drives a comfortable sport lifestyle that could only be dreamt of before.
The ground-breaking Ducati is available in two exciting versions and colours. The standard Diavel in Black, and the Diavel Carbon in Red with a character-forming mix of aesthetic and performance components. The Standard Diavel is priced at RM 109,888.00 while the price for Diavel Carbon is RM 126, 888.00.
NAZA Group of Companies Joint Group Executive Chairman, Datuk Wira SM Faisal Tan Sri SM Nasimuddin stated: “ With these new pricing, more Ducati lovers will now be able to join the world of Ducati and enjoy this magnificent cruiser. This ownership will also get them into the lifestyle world of Ducati that goes beyond the product can offer.”
“ Moving into the 3 rd quarter of the year . we are greatly encouraged by Ducati’s successful 1 st and 2 nd quarter sales. To date, Ducati Malaysia has sold more than 450 units of Ducatis which exceeds last year’s sales figure of 250 units in the whole year of 2011” he added.
The Ducati brand has always been about more than just a stylish display of Italian ingenuity and providing a thrilling ride. The passion that is infused in these motorcycles when they are designed, is one which is also unites Ducati owners and enthusiasts.
In-conjunction with the new introduction, Ducati Malaysia is also proud to introduce the Monster Art to the Monster 795 community. Monster is the bike that has set a record throughout the world for its art of customization. Stylists, designers, artists, actors, singers and especially big fans from all countries have indulged themselves throughout the years in creating their own artwork, finding Monster as their muse.
In this context, Monster Art was born as a space to try out innovative languages and stylistic trends with a main theme: to celebrate and emphasize the great artistic potential of Monster.
Ducati Malaysia has sold more than 400 units of the Monster 795 since its global introduction in October 2011 which is only available in Red. With the introduction of the Monster Art, 5 new different color schemes were made available. The 5 color schemes are GP11- Valentino Rossi, GP11- Nicky Hayden, Ducati Corse, Imola 72 and Darmah.
The GP11 art designs were inspired by the livery of the Desmosedici GP11 and show the details, colours and race numbers of Valentino Rossi and Nicky Hayden.
“Monster owners now have the option of switching the appearance of their bike at anytime between the standard Red colour with any one of the colour scheme that they have selected. This option is the first of its kind and is unique to Ducati Monster. Ones can switch the color scheme at anytime with the help of some equipment.
Alternatively, they can seek assistance from the Ducati service centre to switch the colour scheme,” stated Datuk Wira SM Faisal.
The new Monster 795 with the Monster Art is priced at RM 61, 900.00 while the full specification version priced at RM 65, 900.00 that comes with Monster Art and Termignoni Exhaust system to enhance the performance of the Monster 795. The following pricing is only available for a limited time.
More exciting information about Ducati Malaysia may be obtained at http://www.ducati.com.my and http://www.facebook.com/DucatiMY while further information of NAZA may be obtained from or . Follow @Ducati_MY and @Naza_World for the latest updates and offerings of Ducati and NAZA World. For more information, please contact Ducati Centre Malaysia at 03-7953 2888.
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